The Solar Impulse Is Changing Business

Today, the Solar Impulse resumed its bid to become the first airplane to circumnavigate the globe powered only by the Sun. The business backstory...

What If Oil Companies Used Their Expertise To Deliver Alternative Energy Solutions?

Statoil is one of the world’s largest oil and gas companies, operating 34 fields on or near the Norwegian continental shelf, among its other...

Doing More With Less Water

Amid growing fears that water scarcity could impede business growth (and the reality in places such as California), Ecolab sees an opportunity for companies...

The Promise Of Basic Research

Vale, the world’s largest producer of iron ore, has been quietly operating a basic research center near the mouth of the Amazon River since...

Concrete Plans For The Future

I don’t know who invented concrete, though it has been in widespread use since the ancient Romans used it to build the Colosseum and...

Can Sustainability Sell Sneakers?

In an industry dominated by pro sponsorships and celebrity endorsements, Adidas is opening up a second front to reach its millennial customers, innovating ways...

Looking Beyond Energy Conservation

Most consumers probably think that electricity comes from a light switch or, as National Grid’s Ed White says, “Nobody wakes up and says thank...

Brands That Dare To Offend

Tiffany, Levis, Intel, and a slew of other brands ran ads recently in support of America’s continued participation in the Paris Agreement on climate change. I wonder...

Taming Wind Power

At midnight on Christmas Day in 2007, Xcel Energy had just upgraded a nascent wind generating capability on its Colorado electrical system. When a huge...

How A Utility Dared To Work With A Startup

A large utility and tech startup couldn’t be more different, to the point of being opposites, yet American Water dared not only to work...

Latest articles

Is Big Data A Black Swan Killer?

The dream of big data is to make experience predictable, and black swan theory says it can’t be done, at least not wholly reliably....

The Oldest Innovation: Monopoly

Amazon’s purchase of Whole Foods is further evidence of its plan to corner the market on retail. It’s about consolidation, not innovation. In fact, controlling...

Amazon’s Retail Plan Isn’t About Books

What's up with Amazon opening a store in Manhattan, with hundreds more coming to towns that used to have book stores?  It has very little...