Do Logos Matter Anymore?

A recent study asked people to draw logos of well-known brands from memory. Most of them failed, but does it matter? The study, which prompted...

Earth, Our Only Home

Stephen Hawking has said that mankind must move to another planet within a century or so in order to survive. Elon Musk thinks Mars is the answer. Neither...
Persuasion

Persuasion in the Age of Why Not?

Believing that the world is flat is a thing these days, proving again the persuasive power of “why not?” I mean, why couldn’t it be...
sustainability

Sustainability Is A Business Metric

A recent study by Merrill Lynch found that “good companies can make good stocks,” though not as a stand-alone metric. It’s a good start. It...
Tesla toaster

I Want A Tesla Toaster

News that Tesla may be considering its own streaming music service suggests there’s no limit to what it could do. I want a Tesla...

Is Big Data A Black Swan Killer?

The dream of big data is to make experience predictable, and black swan theory says it can’t be done, at least not wholly reliably....

The Oldest Innovation: Monopoly

Amazon’s purchase of Whole Foods is further evidence of its plan to corner the market on retail. It’s about consolidation, not innovation. In fact, controlling...

Amazon’s Retail Plan Isn’t About Books

What's up with Amazon opening a store in Manhattan, with hundreds more coming to towns that used to have book stores?  It has very little...
Alto

Inventing The Future

Xerox founded its PARC research center during the sales heyday of its eponymous paper copiers, and tasked it with inventing “the office of the...

Improved Vision For Developing Countries

From rural India to the favelas of Rio, recent advances in mobile health are helping to provide access to health care for communities in...